Archives for May 14, 2021


How to Use Customer Segmentation to Increase Sales

Customer segmentation is likely among the most natural business practices out there today. It hinges on a simple truth of everyday life; we all have different backgrounds, innate characteristics, and interests. These and other factors affect which communication styles and methods best resonate with us. They inform our psychology, expectations, and decisions. In this vein, […]

By Guest Writer | Sales

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