Author: The Editor

Jul
21

How to declutter with a personal strategic plan?

The biggest challenge we face today is clutter. We live in an era where there is so much of information thrown at us every single day, and we rarely ever stop to think. How do declutter in a world when more is considered better? Many of us are on auto-pilot, and we are doing things […]

By The Editor | Management
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Jul
15

How to choose your friends?

If you are over 25 years of age, you must have made some friends in your life. Most of the time, we don’t consciously choose our friends but it happens by instinct, intuition, serendipity, sub-consciously, or even randomly. But what if we designed our lives consciously, and chose our friends based on certain qualities. Would […]

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Mar
17

Benefits from Sponsoring An Event

Sponsorship is one of the most effective marketing strategies to create goodwill for a brand. This is the reason why many companies use this strategy to market and advertise their brands. It helps a company not just in terms of visibility but also to collaborate, create goodwill for their products, and build better relationships. In […]

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Feb
17

How to make your website into a lead generation magnet?

Recently, at a business conference, one of the speakers asked, “How many of you have a website?” It sounded really funny to me. I haven’t heard of a single business that does not have a website. Most people get a website before they even register their business. The question should have been “How many of […]

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Feb
15

Every Day is A New Start

Recently, Darren Rowse of Problogger, shared an interesting concept on Periscope called Micro-ambition. A lot of people think too far ahead and don’t focus on the present. In my own life, I’ve seen that it makes more sense for me to focus on one day at a time rather than look too far ahead. Yes, […]

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Jan
28

Why Choosing The Right Target Market Matters?

Many years ago after I exited the retail business, I chose to become a business consultant to help small businesses grow. I was pretty good at marketing, and have been doing it most of my life. I chose to target small business at the time. Once I set up my marketing funnel, I started getting […]

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Nov
30

Thought Leadership: Is it About Doing or Being?

When we are kids, we’re often asked the question “What do you want to be when you grow up?” We’ve always answered that question in a funny, quirky way without taking these things too seriously. However, when we are into our teens, we start dreaming and start working on it. Some people want to win […]

By The Editor | Leadership
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Nov
04

How To Develop Good Management Skills?

Good managers can get great results from average employees, while bad ones destroy morale and get mediocre results from smart people. Most mid-level managers are usually thrust into that position after demonstrating great expertise at an unrelated skill like sales, programming or product development. Very few of them develop good management skills. Role of A […]

By The Editor | Management
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