Content Marketing

Apr
12

How to Lead Your Content Marketing Strategy in the Right Direction

Nowadays, the theory of content marketing is selling like hot cake, and it has become one of the most leading marketing strategies at the disposal of a small business. But what content marketing boils down to is analyzing your brand content and sharing it on different mediums.  To improve your content marketing efficiency, you must […]

By Guest Writer | Marketing
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Jan
27

3 Whales of Creating a Content Marketing Strategy for IT Companies

With over 1.7 billion websites on the internet, it is more important than ever to find clever ways for businesses to stand out online. One way that has proven to be most effective for businesses to boost their presence, is through a clever content marketing strategy. This strategy is a carefully thought out marketing approach […]

By Guest Writer | Marketing
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Jul
08

Better SEO techniques in 2019. Here’s why?

Search engine optimization (SEO) is always changing and improving while many brands are changing the way they market online to stay in the competition. SEO is what makes your website or product noticeable to others and optimize your search rankings. While making good content is essential in getting people to stay on your page, good […]

By Guest Writer | Marketing
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Jul
23

Top 7 Most Common Content Marketing Mistakes

Last week, at one of my events I covered the topic content marketing. It is still a topic where most people are either confused and are still figuring out ways to get results. In this article, I cover some of the most common content marketing mistakes I’ve seen. #1 Writing for search engines and NOT […]

By The Editor | Marketing
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