digital marketing

Dec
07

How To Build A Customer Loyalty Program

Building up a good customer loyalty program takes time and commitment to delivering exceptional service to your returning clients. Many business owners make the mistake of investing most of their efforts into attracting new, first-time buyers. This leaves little room for marketing initiatives that nurture customer retention. After all, loyalty, as well as high-quality products, […]

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Apr
19

Traditional Advertising vs Digital Marketing: How SEO and Social Media Can Help Your Business Succeed

The marketing landscape is constantly changing at a very fast pace. The transition is mostly felt due to modern technological advancement. Businesses have been pushed to come up with measurements to keep up or risk being written off in the online marketing platform.  In an attempt to grab the attention of a growing and very […]

By Guest Writer | Marketing
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Oct
27

Semantic Search: What It Is & Why It Matters for SEO Today

Digital marketing has taken over the world with its efficient strategies and alluring outcomes that deliver extraordinary results. A number of SEO experts and professionals implement a ton of strategies, writing unique content, and validated HTML to deliver easier access for crawlers. They also follow the complete structure of a well-organized website in the presentation […]

By Guest Writer | Marketing
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Oct
11

7 Vital Reasons to Reframe Your Digital Marketing Strategies

The world is changing fast. But you cannot claw on the hands of time and stop it from moving ahead. What you can do is follow its lead. Change with changing times. And this stands true for digital marketing strategies.  Your long-term business goals are bound to stay the same for a couple of years. If […]

By Guest Writer | Marketing
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Dec
12

Big Data and Digital Marketing: How Are They Connected?

Big data refers to a collection of any information, including insights. It consists of all the data in huge volumes and is used by marketers to check on their sales and customers. It is too large and complex and cannot be managed by several management tools, especially traditional data tools. Big data is also a […]

By Guest Writer | Marketing
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Oct
21

 How AI Is Changing the Trends of Digital Marketing

Currently, Artificial Intelligence, as a technology, has become the buzzword. Since its inception, it has made a significant impact on consumer products and how the brands interact with the customers. With the current situation of the pandemic in mind, the growth of AI in the field of digital marketing is enormous.  What Is AI? The […]

By Guest Writer | Marketing
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