How to Generate and Close More Leads With Email Marketing
Irrespective of being a traditional method, email marketing is one of the most lucrative channels of generating as well as closing potential leads. Email marketing is the best form of marketing campaign where investing merely $1 can help in attaining an average return of as much as $42. Email provides a personal and direct connection […]
7 Email Etiquette Rules For All Business Leaders
Emailing is part of the business realm, no doubt. In fact, it’s reported that the average worker sends about 121 emails daily, with 40 being the number of emails per day that are sent for business purposes. However, despite the intentions of businesspeople sending emails, there’s always that pet peeve of making mistakes in how […]
Mobile Marketing: Don’t Miss Out on Your Valued Mobile Users
We all wake up to our mobile phones. Mobiles have become the essence of our social existence. There’s nothing that a smartphone is incapable of doing for us. Research shows that people find it better to check their emails on their phones while on the go, along with attending to other social media activities. That, […]
Email Etiquettes: Things to Remember
The entire world is shrinking into an online niche, and everything is finding its place online. In a rapidly digitizing world, email etiquette is gaining more importance than ever before. What’s that one thing that pisses you the most about an email? I think when I see an email with many different fonts used here […]
The Difference between “Spam” and “Wham!”: Maximizing Your Email Marketing Campaign
According to a survey by Harris Interactive*, the average number of emails an employee can handle each day before crying out is 50, double what the average professional gets each day**. For smartphone users, the number of users experiencing information overload is 25% greater than for the less-connected. And experts predict that as more email-connected […]
How To Increase Your Email Delivery Rate
SPAM has become such a big issue today that even legitimate emails can end up in the SPAM folder rather than your client’s inbox. Fortunately, there are things how to increase your email delivery rate. Here are 12 steps you can take to get more of your campaigns delivered. #1 Get Permission Make sure you’re […]