market

Dec
04

Market Research. Do You Need It?

Uncovering The Mystery Behind Market Research. What is market research? Market research is the practice of digging for, and uncovering ‘truth’, about any given topic, geographic location or target audience.  Market research explores and probes, digging further to unearth the ‘why’s and ‘hows’.  Simply put, market research is the process of discovery. Why do companies […]

By Faith James | Marketing
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