Understanding User Intent: Targeting the Right Audience
Even in the digital age, the customer is king (well, along with content but we will get there!). Thus, it’s important to adhere to user intent and match your offerings to what your target audience needs and wants. SEO is an essential part of understanding user intent. It helps you to understand what your target […]
10 Seasonal Side Hustles for Instant Success
Starting a side hustle is becoming increasingly popular among people of all ages and backgrounds. In fact, 44% of Americans who are employed full-time also work on freelance projects. With the right approach, seasonal side hustles can be a great way to supplement your income, gain business experience, and even explore whole new career paths. […]
Setting Realistic Goals: Taking Your Business to the Next Level
Every business owner wants to take their company to the next level and make it bigger, better, and more profitable. However, growth often comes with many challenges. Thus, if you don’t have a clear plan of action and realistic goals in place, success can feel out of reach. Setting achievable targets is key in any […]
Time Management Tips for Busy Entrepreneurs
Being a busy entrepreneur can be challenging and require a great deal of organization and time management. It’s easy to get overwhelmed when juggling tasks from different areas of the business and trying to maintain a work-life balance. However, with the right strategy, you can master effective time management that will set you up for […]
Business Storytelling 101
Long before business storytelling became a thing, humans used verbal stories to make sense of the surrounding world. Stories elicit emotions and help us comprehend meanings and processes. Thus, storytelling is an essential skill that can impact the way we perceive things and gauge their importance. For businesses, storytelling is a powerful tool that can […]
Top Mistakes New Startups Make and How To Avoid Them
When you just launched a new startup, the high levels of enthusiasm and positivity may override the need for precautions and ‘taking things slowly’. After all, you’ve probably saved up for a long time for this, planned it, discussed it with different individuals, and received plenty of criticism and arguments why it is not going […]
SEO Checklist for 2023: Optimizing Your Website for Search Engines
If you seek an SEO checklist for 2023, you need to first take a look at the fundamentals of SEO as well as recent updates and trends that continue evolving as we “speak”. It all starts with selecting the best keywords for your website. Also, make sure you optimize the content accordingly. Additionally, having a […]