Why Your Startup Should Focus More on the Customer Experience in 2021
It’s a tough time for many businesses. Around 25% of U.S. adults have gone unemployed primarily due to Covid-19. Yet, for those considering beginning a startup, this could be an ideal time to plan and implement your new enterprise. Not only do you have early insight into the challenges that your business will face, but […]
Mitigating Customer Churn Rate with SaaS Reporting and Analytics
For businesses operating in the digital environment, customer satisfaction demands additional effort. Through cutting-edge technologies and potential business infrastructure, brand reputation can be ensured in the digital market. There exist several challenges for online businesses to survive and thrive where the competition is very high. The businesses that vigilantly adopt innovative solutions to cope with […]
5 CRM Trends Driving Customer Experience
We function in a global economy that buys, sells, and communicates in multiple ways. The competition among businesses across industries is rife, and consumers are more vocal than ever about their buying experience. A dissatisfied customer typically tells 9-to-15 people about their poor shopping experience. Moreover, it just takes one bad instance for 32% of […]
10 Key Benefits of CRM & Why You Should Use Them
No business today can grow until it experiments and adopts innovative ways to progress. However, that can only happen if the employees have enough time to deviate themselves from the regular repetitive daily tasks of the operational cycle. A business is not just one activity but a combination of several activities that require employee involvement […]
Should You Ever Fire A Customer?
All throughout our business career, we’ve been conditioned to believe that “customer is king,” and we need to do whatever it takes to satisfy the customer. Back in business school, more that a decade ago, a professor asked us “Should we ever let go a customer?” At the time, I didn’t understand the question because […]
How to Profile Your Customers?
Great marketers understand their customers and help create products suitable for them. Customer profiling is important and it can assist in pinpointing the customer group most likely to utilize your products or services. Why Customer Profiling is Important? Building customer profiles help in: Better communication Finding great opportunities Identifying niches with low competition Increasing profits […]
4 Ways to Ensure Customer Loyalty
When looking at large businesses and the key players in your industry, something will become apparent – retaining customers and ensuring their loyalty is what they do well. Small businesses are built on the loyalty of their customers, just as businesses can be broken by customers that take their business elsewhere. There are a few […]