5 Reasons You Need Account-Based Event Marketing

Account-based marketing is on the rise across industries – the majority of companies plan on implementing it within the next year, and for good reason. It has proven to be immensely successful in almost all fields, as it allows taking a more personalized approach to relationships with clients and provide customized solutions that deliver the […]

By Guest Writer | Marketing

Six Creative Ways to Manage PDF Documents

The portable document format (PDF) is the most popular file format for sharing documents across the web. However, the portability of PDFs has its price: it is difficult to modify them once they have been created. The good news is that there are workarounds that you can explore to get rid of these limitations when […]

By Guest Writer | Technology

Common Business Problems and How to Solve Them

As a business owner, you would sometimes contemplate if it’s really the greatest decision to put up a business. There are unending phases you need to get through to finally say that you become successful in the industry you chose. Getting there is not as easy as 1,2,3 and it makes people doubt what they […]

By The Editor | Management

Top 5 Favorite Online Tools

There are many tools that make you more productive in today’s digital world. But finding the right tools can become a career unto itself. After years of trial and error, here are my top 5 online tools.

By Bruce Dugan | Management . Productivity

How to Sell Residential Real Estate?

I remember 2005, when people were jumping around to invest in properties in India. Real estate developers would put up an ad in a newspaper, and by the end of the day their properties would get sold out. Things have dramatically changed since then. Today, real estate developers are struggling to sell their premium properties […]

By The Editor | Sales

How To Create A Constructive Marketing Strategy That Works For You

Marketing is all about telling the world a story, and the art lies in making the customer the hero of your story. Everyone is not your customer. It is you who creates customers for your business. Marketing is the most important function of a business. It keeps the company moving ahead. In this competitive market, the customer is […]

By Shweta Sharma | Most Popular

Leadership Traits of Effective People

An effective leader can lead — even when they’re following. Sometimes it requires command of a situation, while other times they simply need to know when to get out of the way. Leaders are storytellers, those that can show the rank and file the overall vision of the Company, and inspire them to fulfill it. […]

By Bruce Dugan | Leadership

Book review: Whole Business Thinking

Robert S. Block’s book “Whole Business Thinking” is one of the best business books to read this year. Finally, there is a book that explains business finance and ways that executives, managers, and small business owners can understand them. Easy to download and read, this book is remaking the roles of executives and corporate officers […]

By admin | Book Reviews

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