Cyber security has made the news in dramatic ways in recent years, and it seems that we are greeted by news of new hacks of major digital and electronic systems, almost every week. The news awakens us to the changes in the business security landscape.
Why Is It Important?
Things have changed about how business is done in the digital age, and companies that desire to make money have little choice with the power of the internet for their bottom line sales. Indeed, as this page explains, “Especially concerning a brand, online presence is almost a strategy in itself these days.” With that increased exposure to customers, there comes increased risk to company data.
Now, we are living in an age where security threats to data pose a potentially greater threat to companies than the security system that protects their door from illegal entry. With most business transactions becoming digitally recorded, it’s not just customer data that is potentially exposed. It is product designs, marketing campaign discussions, financial records, and more.
A Foundational Principle
As a result of this shift in focus, it has become not only an option but a reality of anyone wanting to operate a business to have a plan for how to protect their data. The Small Business Association recognizes this in their starting and managing planning section on their website and even dedicates a page of tips for increasing your cyber-security, before you even launch the business.
Cyber attacks can come in a variety of ways, and many that start a business either do not appreciate the threat or dismiss that it could happen to them. However, if it does, it can have lasting effects. Indeed, if you are unprepared, it can be signal the end of your dream. Forbes Magazine says, “..approximately, half of small businesses that have a cyber attack go out of business within six months.”
What Do You Do?
So, what do you do? How do you go about protecting your data and insuring your business future? While it has become a reality that business today would have an online presence and a digital security plan, it is not a reality that most business owners and managers know what to do or even where to start. Further, many would see it as a distraction from their creative process and focus on putting their passions for a product or service into reality outside of the computer systems.
That is when it is important to hire an online security organization that understands what is needed and how to get it done. Carbon Black security solutions are known far and wide and is trusted by Fortune 100 companies, research facilities, and government organizations. While you are passionate about following your dreams, you can rest easier knowing that it is Carbon Black’s passionate dream to make sure your dream’s data is secure.
This is a frightening age in the internet; however, the online rewards that it provides outweigh the risks. With a little preparation and the right strategic alliances, it is possible to take your dream to reality and secure your company and your financial future.